I recently connected with Dr. Harish Pillai, CEO of Aster DM Healthcare through LinkedIn. I learnt a great deal about the company and particularly their response to the pandemic in India.
What I learnt was so much more than the pandemic response and I can not help but wonder whether design has a lot to do with the success they are having as an organisation. I’ve talked to a number of medTech companies and acceptance and adoption of their product meets a lot of resistance. However in the case of Aster DM Healthcare, design thinking must be engrained in their corporate culture. They really know their customer and are able to role out solutions very quickly to meet specific pain points. I hope you enjoy the interview screened by CXOTV News.